A little about who we are...

Jaffi's Boutique is a Brick + Mortar store located in the heart of the Beaches Town Center in Neptune Beach.

Jaffi's is a women's clothing boutique with an online presence that offers a hand-selected collection of the best each season has to offer. From boutique favorites

Polaroid Pics - Jaffi's Boutique - Located at The Beaches Town Center in Neptune Beach, Florida - ABOUT US - Best Boutique in Jacksonville

like Young Fabulous & Broke, Indah, JBrand, Hard Tail and Cosabella to Veronica M, Joah Brown, Michael Stars and LA Made, Jaffi's is known for consistently catering to its customers by carrying

brands that offer both style and comfort. SHOP THE BEST. 


Whether you're in search of a new wardrobe, looking for a few statement pieces to spruce up your daily uniform, or need an instant look from head to toe, the Jaffi's girls are here to offer a laid-back shopping experience with a wide range of options and caliber of merchandise unmatched by other local boutiques. CHAT WITH US! 

Since its inception in 2000, Jaffi's has offered an edited selection of the best of the best brands coupled with great customer service. It's location, merchandise, and customer experience keep shoppers coming back time and time again.



The Jaffi's Girls
Styling Jax + the Beaches since 2001

The Jaffis Girls - Back in Black - Retail Therapy at its finest - Candid shot of jaffis girls laughing at each other
From Left to Right: Paola, Betty, Emilie, Carlie & Devon.